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AIM VisitorVerdict: Discounted Rates until September 30 2015

Since October 2013, the Association of Independent Museums (AIM) in partnership with BDRC Continental, has run a free online visitor benchmarking survey service called AIM VisitorVerdict. This scheme has helped AIM members from across the UK to gain a better understanding of their visitors, with data from the visitor surveys generating insights which can help prioritise visitor experience improvements, support funding applications, inform marketing strategies and guide staff and volunteer training.

The Arts Council England funding for VisitorVerdict will end on September 30th 2015, but the service will still be available at heavily discounted rates to all AIM members thereafter. To take advantage of the service at special early bird 2015/16 rates for AIM members only, please complete a pro-forma that you can download here: VisitorVerdict for AIM Members.

AIM Members that already participate in VisitorVerdict will need to confirm their details before September 30th to register their interest in continuing with VisitorVerdict and to take advantage of the special early bird rates. Please see the new VisitorVerdict website: VisitorVerdict for AIM Members.

These rates start from just £95 + VAT. More details about the service can be found on the new VisitorVerdict website:

As participation in VisitorVerdict grows, the website will also act increasingly as a forum for sharing good practice and experience across the sector.

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